Summer of Love
A 50th Anniversary
Five decades may have passed since 100,000 hippies converged in San Francisco for the Summer of Love to celebrate shared love through art and music, but their ideals are more important today than ever.
A New Revolution
Today’s global movement is connecting people through technology rather than place, making empathy, philanthropy, and social consciousness more accessible than ever.
The backbone of our mission has always been to understand the concept and impact of shared love, so this summer we’ll be sharing some historical stories of activism—and some contemporary stories of love, too.
It's The New Flower in Your Hair
Ditch the bell bottoms, and don a LOVE bracelet to commemorate this momentous anniversary. Show us what LOVE means to you by using #SummerOfLoveProject
Shop The Summer of Love Collection